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Degree in Marketing, Media, Communications, Digital Arts, Visual Arts, Multimedia, or a related field.
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Strong understanding of content creation for social media platforms (Instagram, TikTok, YouTube, Facebook, etc.).
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Proficient in video editing software (e.g., Adobe Premiere Pro, Final Cut Pro, CapCut, DaVinci Resolve).
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Proficient in photo editing software (e.g., Adobe Photoshop, Lightroom, Canva, or similar tools).
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Ability to shoot basic video and photo content using a smartphone or DSLR.
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Strong creative eye for visual storytelling, framing, and basic cinematography.
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Basic understanding of social media trends, short-form video formats, and content best practices.
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Ability to develop engaging content ideas that align with brand guidelines.
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Strong attention to detail and a sense of design aesthetics (composition, color correction, branding consistency).
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Familiarity with basic motion graphics and animation is a plus (After Effects or Canva animations).
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Knowledge of different content formats (Reels, Stories, YouTube Shorts, TikTok videos, IG Carousels, etc.).
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Comfortable using basic project management or collaboration tools (e.g., Google Drive, Trello, Slack).